Creating a blog is easy but making sure it attracts more visitors is the real challenge. Nowadays, many bloggers find it difficult to make their blog rank well. With the growing competition, you must be consistent in writing a high-quality content. You cannot make your blog rank high suddenly, it is a gradual process. Thus, bloggers need to work on maintaining a standard. SEO is very important if you need search engines to recognize your website. In this article, we will read about few tips for creating a blog that ranks well.

Structure your post

Before you start writing the post make sure it is readable. Plan the structure of your posts like introduction, body, and conclusion. The body part of the blog which is the main content can be divided into sub-headings. Plan the length of the blog. Normally, a blog with more than 1000 words is preferred. It is known that longer posts get better search engine rank. But make sure the quality of your blog takes over the quantity. Moreover, make sure you stick to the topic throughout the blog.

Perform a keyword research

Choosing the correct keyword is a part of the SEO process and there are many keyword research tools to accomplish this process. Keyword research is the process of finding out what your target audience are looking out for in search engines. Employing the correct keyword in a blog helps to improve the ranking of the website. You can choose one keyword as the focus keyword and make sure it is embedded suitably throughout the article. Besides, you can use the keywords in the title, heading, and sub-headings. But make sure you maintain the keyword density and it is not stuffed.

Attractive title and headings

Once you choose the topic of the blog you must work on the title. Make sure that your title can attract more traffic. Few examples like ‘How to? Do you know? Top 5’. For people to open and read your blog they must first get impressed by the title and click it. So, the title must ensure it satisfies both readability and SEO. Moreover, you can write many titles for a single blog and finally choose the best one.

Build Links

Building internal links is yet another method of promoting a blog. You can link an existing article on your website to the current new blog. But make sure they are relevant. This is known as internal linking. Moreover, you can also link to another website. This is known as external linking. Before linking make sure you link to the correct, appropriate, and popular source. The more backlinks to your website the more it goes up the ranking.

Add pictures and alt-text to images

Nobody likes a blog without an image and readers find it boring. Adding pictures or images to your blog keeps it more engaging. Images keep people understanding quickly what the blog is about. You must use clear, relatable, explainer, and legal images.

Once you add an image to your post make sure to add alt-text. Alt-text describes the image. It helps Google crawlers to understand what the image is about. So, using images is for the audience and alt-text is for the search engines.

Meta descriptions and on-page SEO

Meta descriptions are the one or two liners that you find below the title. If you are not providing meta descriptions, then you are limiting your blog’s ranking. Meta descriptions must be short, informative, and must contain the focus keywords. They provide the outline of your content and help readers to decide whether to click the link or not. Besides, on-page SEO deals with the keywords’ presence on the title, meta-description, sub-headings, and the introduction.

Finally, you must be up to date, be consistent and put-up posts regularly. Making your blog rank high is not an easy process, but it is also not impossible. Using the correct strategy like keywords, linking, using SEO-friendly content can elevate your blog’s ranking. So, make sure you check the above listed ones before hitting the ‘Publish’ button on your blog.