The world of digital marketing is ever-changing and business owners need to be aware of the ongoing trends at any time. One instance of you falling back in being abreast with a trend, someone else will get ahead of you in no time. Digital marketing campaigns require a rigid set of strategies and plan that you create with your team and it’s indeed a lengthy, well-thought process. But as much as you need your marketing team to indulge in a days-long process of building these campaign programs through their desktops and laptops, there should be something that allows you to gather information and make changes conveniently through your smartphone. Well, that is where the Digital marketing mobile apps come into play.

When it comes to sharing content quickly, managing mobile content, or even viewing a few statistics, nothing can beat the comfort of mobile technology. Checking up on data while you are on the go is extremely cumbersome with computers, laptops, and complicated marketing software. Well, there is nothing to worry about. In this article, I am going to enlist the 10 best online marketing tools for you. Why wait then? Let us check them out!

Buffer

The most prominent digital marketing app out there is undoubtedly Buffer. It is a user-intuitive software that not only schedules your various social media accounts but also helps you track the performances of your posts. This way you can easily spot the mistakes you have been making in your marketing strategies and mend them in time. The best part about Buffer is that it comes in various plans. If you are just starting, test the waters with the free subscription and move forward with the paid plans later. The price for each plan is extremely affordable and whether you are a small business or a large one, the competitive plans will cover all your needs.

Facebook ads manager

Running ads on Facebook is one of the leading marketing strategies used by businesses today but as much as these ads could be beneficial for your business, the expense of carrying them out could be a costly affair. If not done properly, the campaign can burn a hole in your pocket. However, Facebook ads manager is one efficient tool that can make the process smoother than ever. From tracking the performance of your content to managing the target audience demographically, bidding on the ads while keeping a check on the budget is a cakewalk with this software. Wondering about the price, well, be relieved, it is free of cost.

Grammarly

Ever heard of Grammarly? If not, this is your cue. Nobody wants to spend a lot on professionally curating content right? Grammarly keyboard allows you to come up with emails and posts without grammar mistakes. If you are a writer, this app will help you in avoiding spelling errors and typos. Let’s say your content will get professionally checked and optimised with this tool just using a smartphone. Isn’t that great?

Google Analytics

Tracking your audience is probably the most important aspect of digital marketing campaigns. Check the time for which your target users are staying on your page and monitor them effortlessly. Knowing these statistics also lets you improve your campaigns and make the necessary changes when there is still time. Google Analytics is trusted by millions today and is a great software if you are a professional as well. Keep up with the changing trends while you are on the go as it allows you to access the insights on your smartphone as well.

Canva

Canva might be the next best marketing app you might need. With this tool, you’d be able to download a plethora of pre-created templates on your smartphone itself. Want to create custom images for your business’s social media handle, no worries, canva will cater to all your needs without any hassles. In case you are just into a simple app, it will also serve as a free image editor.

Hoot Suite

I’m sure you might have come across Hoot Suite if you have searched for a digital marketing tool. It is an all in one program that allows you to perform all kinds of functions starting from optimizing your content with keywords to being abreast with analytics of all your social media profiles. In case you are doubtful about using it at the first instance, start away with the free version which allows you to handle up to three social media accounts.

Later

Creators have figured out your quandary with the inability of posting Instagram posts later. And so, they have developed an app that cures the problem. With Later, you can acquire information about your various Instagram profiles, user’s usage, and analytics at the palm of your hands. The free version comes with restricted functions but would be enough for you if your work is limited. Opt for a paid plan and enjoy professional features at low costs as per your requirements.

Plai

Plai is a user-friendly app that lets you gather all analytics related information and combine them seamlessly. You can also use this app for your day to say marketing needs. Discovering keywords is always a hassle when you are not a pro, but there is nothing to worry about anymore. With Plai, you can discover trending keywords and learn marketing techniques.

Ripl

Ripl is an app that would enable you to compose creative templates, videos, and pictures while being on the go. In case you are looking for an app that lets you create content for your designated brand, Ripl might be one of the best Digital marketing apps for small businesses out there for you.

Feedly

Isn’t digital marketing all about tapping on the trending nerves of the audience? If you agree, Feedly is the tool you have been looking for. It will deliver you the popular and trending topics and help you stay in line with burning topics to curate your content accordingly. And you know how that is going to boost the engagement right?

Conclusion

Each of the above-mentioned tools can help you pick up the pace of digital marketing without any hassle. The best part is most of these digital marketing applications for mobile are free of cost. Whether you want to check, track, or optimize your content, these tools will not disappoint you and help you in reaching great heights of digital marketing.

I hope this article has helped you in picking out the best app for digital marketing. If you have found the information helpful in any way, do not forget to share it with your fellow business buddies. Also, make sure you let us know about any app I have missed. All the best.